With millennials emerging as a strong tourism market, this year’s Philippine Travel Mart will focus on the generation’s need for new experiences.
Promising tour packages, including destinations fit for a bucket list, and deals for as low as P1,000, the 26th Philippine Travel Mart (PTM26) is projected to be a virtual meet-and-match for the budget-minded traveller.
“The millennial market is one of the strong markets that is coming out right now,” PTM26 chairman and Philippine Tour Operators Association president Cesar Cruz said in Tuesday’s launch at the Makati Diamond Residences of the exhibition. The event will be held from September 4 to 6 at the SMX Hall, Mall of Asia, and will feature 250 exhibitors, including airline companies.
Cruz pointed out, “For this generation, travelling is a part of their budget… They have a budget for every destination. These are people that do not look for luxury destinations because they prefer experiential destinations.”
According to Cruz, millenials value interaction with locals in their chosen destinations.
He said that Philtoa’s partnership with the ABS-CBN Lingkod Kapamilya Foundation Inc and the G-Eco Tours on community-based eco-tourism projects would serve the objective of providing tourism packages for millenials.

 

Source: http://newsinfo.inquirer.net/

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